Monday, November 17, 2008

Post 12. The story of finnish design

Ciao ragazzi,

My next few posts are going to be about finnish design overall. Finnish design is very higly valued and known all over the world. Design of finnish companies is more and more the major success factor of them.The story of Finnish design is also part of the background to this success. First the myth of Finnish design was built, generating the international reputation of our design, which is still today the cornerstone of Finnish design’s success.

According to international studies, Finnish industry today is among the front rank for competitiveness: state-of-the-art, information technology and high levels of innovation, combined with excellent research and education, create a strong competitive edge and a basis for industrial success now and in the future. In the 21st century, an increasingly important part of this overall competitiveness of companies has been played by industrial design and the added value it confers: it is frequently what makes a product the first choiceof a consumer.

My next posts are going to be about the myth of finnish design turning into a success and reputation. The last post concerning this subject will be about the future expectations.

Have fun diving into the miraculous world of finnish design with me!!


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